Supporting SPARQL Update Queries in RDF-XML Integration

The Web of Data encourages organizations and companies to publish their data according to the Linked Data practices and offer SPARQL endpoints. On the other hand, the dominant standard for information exchange is XML. The SPARQL2XQuery Framework focuses on the automatic translation of SPARQL queries in XQuery expressions in order to access XML data across the Web. In this paper, we outline our ongoing work on supporting update queries in the RDF-XML integration scenario.Comment: 13th International Semantic Web Conference (ISWC '14

Enabling customers engagement and collaboration for small and medium-sized enterprises in ubiquitous multi-channel ecosystems

Over the last few years, we have encountered an exponential growth in online communication opportunities. Organizations have more and more ways to connect and engage with their current or future customers. The existence of more opportunities in connecting to people can be both an enabler and a burden. Being present at a multitude of different channels requires the effective management of a very large number of adapted contents, formats, and interaction patterns fulfilling the communication and cooperation needs of distributed target groups. In this respect, we integrate existing fragmented communication and monitoring approaches into a full-fledged communication model as a basis for an adequate engagement approach. We describe applications of our approach in both the eTourism and manufacturing domain. In this paper, we introduce an approach that will enable communication, collaboration and value exchange of users through a multitude of online interaction possibilities based on the use of semantic technology. Finally, we also compare our approach with existing solutions with respect to the identified challenges in this subject.European Union (UE) EU FP7 284860 (MSEE

Hotel Websites, Web 2.0, Web 3.0 and Online Direct Marketing: The Case of Austria

Abstract Direct communication with customers in order to increase sales has become one of the most important marketing methods used by small, medium and large hotels alike. With the rapid development of ICT technologies, including the Internet, Web, and recently Web 2.0 and 3.0, the number of channels in which hotels can interact directly with customers has grown even larger. Being visible on all these channels and using these technologies has now become a requirement if effective marketing and massive direct sales are to be achieved. In this chapter, we perform a rigorous empirical analysis of the advances towards the employment of Web 2.0 and 3.0 technologies in the tourism domain. We begin by presenting our methodology, including criteria and evaluation metrics, and follow by analysing the uptake of Web 2.0 and 3.0 technologies for Austrian hotels. As this chapter demonstrates, despite the benefits of new Web technology for online marketing, the hotels in Austria are not using these technologies and do not follow the online developments. Since employing their use is a relatively cheap undertaking, a severe competence gap seems to emerge either directly in the touristic service industry, or in the industry providing them with their on-line presence

Enabling Scalable Multi-channel Communication through Semantic Technologies

With the advance of the Web in the direction Social Media the number of communication possibilities has exponentially increased bringing new challenges and opportunities for companies to build and shape their reputation online as well as to engage and maintain the relationships to their customers. In this paper we describe how semantic technologies enable scalable, effective and efficient on-line communication. We illustrate four different ways in which semantics can be used for this purpose. First, we discuss semantic analysis of communication items based on 'classical' semantic, such as natural language processing. Second, we look at semantics as a channel, viewing Linked Open Data vocabularies not only as terminological assets but as communication channels. Third, semantics provide the methodologies and tools for content modeling by means of ontologies. Finally, semantics through semantic matchmaking enable semi-automatic assignment and distribution of content to channels and vice-versa

An approach for evaluation of social media monitoring tools

Social networks are important means for communication, engaging millions of users around the globe. For enterprises in particular, being present and aware of what is discussed on these communication channels about their products and services has become a must. Social media monitoring tools enable enterprises to have access to real customers' opinions, complaints and questions at real time in a highly scalable way. As the number of social monitoring tools has rapidly increased in the last years, enterprises are faced with the difficult tasks of choosing the right tool for their needs. This paper proposes a structured evaluation framework comprising a set of evaluation criteria that can be used to analyze social monitoring tools from three perspectives: the concepts they implement, the technologies used and the user interface they provide. To exemplify the usefulness of our evaluation framework we analyze a set of social monitoring tools after briefly describing them

Supporting SPARQL update queries in RDF-XML integration

Summarization: The Web of Data encourages organizations and companies to publish their data according to the Linked Data practices and offer SPARQL endpoints. On the other hand, the dominant standard for information exchange is XML. The SPARQL2XQuery Framework focuses on the automatic translation of SPARQL queries in XQuery expressions in order to access XML data across the Web. In this paper, we outline our ongoing work on supporting update queries in the RDF–XML integration scenario.Παρουσιάστηκε στο: 13th International Semantic Web Conferenc